Chop Chop
Chop Chop
A mobile app concept that turns cooking into a shared, playful experience by prompting spontaneous, themed cooking challenges among friends.
Role:
Product Designer, Co-director
Duration:
2 weeks
Type:
Concept Video, Motion Graphic
Year:
2025
Turning everyday cooking into a shared social experience.
While cooking is inherently social, most digital cooking tools focus on recipes and individual efficiency. Coordinating schedules, choosing what to cook, and motivating participation often make shared cooking feel like more work than it’s worth.
Chop Chop introduces random, time-based cooking challenges that prompt friends to cook simultaneously around a shared theme.
Ideation
To plan the concept video, I created a low-fidelity storyboard sketch that translated the product idea into a sequence of moments. This is a quick way that allows me to capture the overall mood, test pacing, highlight key shots.
Turning everyday cooking into a shared social experience.
While cooking is inherently social, most digital cooking tools focus on recipes and individual efficiency. Coordinating schedules, choosing what to cook, and motivating participation often make shared cooking feel like more work than it’s worth.
Chop Chop introduces random, time-based cooking challenges that prompt friends to cook simultaneously around a shared theme.
Ideation
To plan the concept video, I created a low-fidelity storyboard sketch that translated the product idea into a sequence of moments. This is a quick way that allows me to capture the overall mood, test pacing, highlight key shots.
Turning everyday cooking into a shared social experience.
While cooking is inherently social, most digital cooking tools focus on recipes and individual efficiency. Coordinating schedules, choosing what to cook, and motivating participation often make shared cooking feel like more work than it’s worth.
Chop Chop introduces random, time-based cooking challenges that prompt friends to cook simultaneously around a shared theme.
Ideation
To plan the concept video, I created a low-fidelity storyboard sketch that translated the product idea into a sequence of moments. This is a quick way that allows me to capture the overall mood, test pacing, highlight key shots.
